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Supported by the Special Adviser to the United Nations Secretary-General on
Sport for Development and Peace

With streetfootbalworld and scort…go for it!, both active in the field of football for development and peace, two important organizations show interest to partner with the BaKaFORUM network.

BaKaFORUM therefore can offer a platform for cooperation not only between TVandMedia producers but also between those and partner organizations active on site. It’s a potential win-win situation, since both “streetfootballworld” and “scort” can offer content, meanwhile TVandMedia producers can offer visibility. And both can join into a venture for development and peace.


THE SOCIAL SPORT ORGANISATIONS

streetfootballworld 


is a social profit organisation that links relevant actors in the field of Development through Football. Established in 2002, the organisation encourages global partnerships for development in order to contribute to positive social change.
The streetfootballworld network comprises more than 80 local initiatives worldwide. With the network's support, streetfootballworld develops approaches to social challenges by working with governments, businesses and NGOs, and providing advice on development, investment and business strategy.
www.streetfootballworld.org


Scort…go for it!

is a non-profit and politically independent foundation that organises and supports socially orientated sport activities for children and youth. To implement this Scort co-operates with football clubs and social organisations. Scort offers them a platform for exchange and communication. The well being of children and youth who live in difficult living conditions and the encouragement of integration-, peace and development initiatives are always in the focus of the work. Together with its partners Scort initiates projects on local as well as on international level.
www.scort-go-for-it.org


THE BaKaFORUM 2010 WORKSHOP


At BaKaFORUM 2010, both sides – TVandMedia and Sport - will meet in a special workshop presenting their aims and activities. They then will evaluate the potential for cooperation and define the next steps. Please, find details in the workshop agenda.

The TVandMedia side will present the 


  • the “Bridging the Worlds” project (KRO Netherlands, JWB Foundation, Netherlands, communication & cooperation, Switzerland)

  • the “Millennium News Football Van” (AMREF, Kenya/Italy, RAI Italy) – inspired by and part of the “Bridging” project
  • the “One Goal!” project (Sergy Agusti), about young amputees from Sierra Leone, who managed to become an example for their society and for the rest of the amputees in Africa.


More about the projects in the project documents for download:
Bridging the Worlds” - “Millennium News Football Van” - “One Goal!

The Sport side – i.e. streetfootballworld and scort…go for it!

will present their aims, their network, their activities and their specific interest in cooperation with media.

Football and Media Bridging the Worlds

therefore is a project opening a new dimension: Media is an obvious tool for education and development and potentially peace, as sport is being acknowledged by the international community and by the United Nations in particular as a powerful means of development and peace.

The preamble
of the “Bridging” project says:



Sport and media are engaging tools for development and peace building.
Sport can bring people together and is attractive content.
Media, and especially TV, today still are the most efficient platforms for visibility.
“Bridging the Worlds – Football & Media” shall use both as tools for development
and peace in a very practical way.
By sport, youth from different areas, different social layers, different ethnicities,
different cultures shall experience the possibility and the opportunities of meeting
each other, doing sport with each other, running for common aims and developing
common values.
By media production, film work with light equipment, youth from different layers,
ethnicities, cultures (countries and continents) can tell each other their stories and
share mutual experiences.
By educational activities within and outside schools, youth from different worlds shall enter the world of mutual knowledge in order to better understand each other on the basis of values in education.
Goals in particular include improving media, social and physical skills, capacity
building and strengthening values in education while using football and media as
tools for cultural exchange and social integration.


The project therefore is combining both sport and media for development and peace and is combining them on a global level in a format of international television co-production and program exchange

CURRENT COOPERATION

AMREF, Kenya/Italy
BaKaFORUM, Switzerland Germany
Cc: communication & cooperation, Switzerland
JWB foundation, Netherlands
KRO Public Broadcasting, Netherlands
RAI, Italy

CONNECTED

Sergi Agusti, One Goal!, Spain
Canal Encuentro, Argentina
Canal Once, Mexico
Citurna Producciones, Colombia
NRK, Norway
SABC, South Africa
Scort…go for it! Principality of Liechtenstein
Tele Medellín, Medellín
Adze Ugah & Co (Bomb Productions), South Africa

Contacts

ruoff@bakaforum.net

janwillem.bult@kro.nl

http://footballbridging.web-log.nl/

http://www.youtube.com/bridgingtheworlds

The BaKaFORUM Mission

BaKaFORUM TV and Media Forum is a meeting point and platform for exchange and cooperation for broadcasters, independent producers as well as cultural, educational and societal organizations interested in quality TV work, global education and development education. The annual conference includes sessions, a contest, screenings and workshops. During the year, BaKaFORUM is committed to continuously support common initiatives and projects in line with its mission.

BaKaFORUM working process is an annual meeting and continuous cooperation and support for projects connected with the BaKaFORUM focus.

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